Best Outlook email signature management Tools

We use Email Signatures at Actor and we’ve found out how important are those for businesses using Microsoft Exchange / Outlook Cloud.

Here’s our vendor-neutral guide to centrally managing Outlook email signatures across Microsoft 365 (cloud) and on-prem/hosted Exchange—with all the well-known options in one place, plus what each is best for.

OptionWorks withHow it adds signaturesPreview while composingShows in Sent ItemsTypical use case
Microsoft 365 mail flow rules (“Apply disclaimers”)M365 cloud, Exchange on-premServer-side transport ruleNoDepends (usually not inline client view)Free, simple org-wide footer/legal text. (Microsoft Learn)
Outlook Roaming SignaturesOutlook for Microsoft 365Client-side (user’s mailbox settings sync)Yes (per user)YesKeep user’s own signature consistent across devices—not central governance. (Microsoft Support)
CodeTwo Email Signatures 365M365 cloudServer-side, client-side add-in, or comboYes (with add-in)YesFull-featured central control, campaigns, AD/Entra attributes. (www.codetwo.com)
Exclaimer for Microsoft 365M365 cloudServer-side and/or client add-inYes (with add-in)YesEnterprise standard; brand/compliance at scale. (Exclaimer)
Templafy Email Signature ServerM365 cloudServer-sideNo (server-side)YesSignatures for any device/app via Exchange Online processing. (support.templafy.com)
Crossware Mail SignatureM365 cloud, Exchange on-premServer-sideNo (server-side)YesLong-standing server-side stamping incl. data-residency controls. (Crossware)
Symprex Signature 365M365 cloud (plus Exchange options)Client-side, server-side, or comboYes (client-side)YesFlexible modes; campaigns & analytics. (symprex.com)
RocketseedM365 cloud, Exchange on-prem/hybridServer-side (connectors) + add-inNo (server-side)YesMarketing banners + central control; Azure-based for M365. (Rocket Seed)
LetsignitM365 cloudClient add-in (co-developed with Microsoft) + automationYesYesSimple rollout via centralized add-in deployment; marketing banners. (letsignit.com)
OpensenseM365 cloudServer-side + client toolsNo (server-side)YesBrand-governed signatures at scale; mobile coverage. (opensense.com)
XinkM365 cloud (Exchange too)Client add-in + server optionsYes (add-in)YesStraightforward admin with Entra ID integration & shared mailboxes. (Xink)
SigsyncM365 cloud (Exchange support docs)Server-side + add-inAdd-in previewYesCost-effective, web-based central control. (SigSync)
WiseStamp (Teams)M365 cloudOutlook add-in (central deploy)YesYesSMB-friendly centralized signatures via add-in. (support.wisestamp.com)
NewoldstampM365 cloudOutlook add-in + admin portalYesYesSimple template-driven central rollout. (Appsource – Business Apps)
BybrandM365 cloudAdmin portal, directory syncDepends (client injection)YesBudget-minded centralized manager for small teams/SMBs. (bybrand.io)
CodeTwo Email Signatures On-premExchange Server SE/2019/2016Server-side (installed on Exchange)No (server-side)YesFull on-prem governance; advanced rules beyond native transport. (www.codetwo.com)

How the built-in Microsoft options stack up

  1. Mail flow rules (“Apply disclaimers”)
    Admin-center way to append org-wide text/images server-side. Great for basic legal footers; limited placement/formatting; no compose-time preview; images often as links; tricky with reply chains. Works in M365 and on-prem Exchange. Microsoft Learn
  2. Outlook Roaming Signatures
    Stores each user’s signatures in their mailbox so they roam across devices. Helpful for consistency, not central governance (marketing/campaigns/rules). Microsoft Support

When to use native only: very small orgs, legal text only, low branding requirements.

Choosing a third-party: server-side vs client-side vs combo

  • Server-side stamping (e.g., CodeTwo, Exclaimer, Templafy, Crossware, Rocketseed, Opensense): signatures are added after send, so they work from any device (including mobile) and even non-Outlook clients. No compose-window preview unless the vendor also offers an add-in.
  • Client-side add-ins (e.g., CodeTwo add-in, Letsignit add-in, Symprex client mode, Xink add-in, WiseStamp, Newoldstamp): users see the signature as they type; ideal for sender awareness and variants (languages, departments). Requires Outlook add-in deployment.
  • Combo mode (many leaders support both): preview in compose + guaranteed server-side stamping for mobile/edge cases.

Tip: If you care about mobile and Sent Items visibility, prefer vendors that offer server-side processing with Sent Items Update and optionally a compose add-in for preview.

On-prem / hosted Exchange specifics

  • You can use transport rules for disclaimers (like in M365). Microsoft Learn
  • For richer control and templates, use on-prem tools such as CodeTwo Email Signatures On-prem; it supports Exchange Server SE, 2019, 2016 and hybrid.
  • Crossware and Rocketseed also provide Exchange/hybrid support if you want marketing banners or Azure-hosted processing tied to Exchange connectors.

Vendor roundup

  • CodeTwo Email Signatures 365 / On-prem – Enterprise feature depth; client-side preview add-in; advanced rules; on-prem edition for Exchange.
  • Exclaimer – Large-scale, marketing-friendly campaigns; add-in + server modes; AppSource listing.
  • Templafy Email Signature Server – Server-side stamping for any device via Exchange Online.
  • Crossware Mail Signature – Azure-hosted processing; data residency choices; strong Exchange/M365 heritage.
  • Symprex Signature 365 – Client-side & server-side modes; campaigns/analytics.
  • Rocketseed – Server-side branding + marketing banners; M365 connectors; AppSource add-in benefits.
  • Letsignit – Co-developed Outlook add-in for fast centralized deployment to users.
  • Opensense – Server-side for M365 with strong brand governance and mobile coverage.
  • Xink – Add-in and admin portal; Entra ID integration; shared mailbox support.
  • Sigsync – Web-based central manager; server-side + add-in; budget-friendly.
  • WiseStamp (Teams) – Centralized Outlook add-in deployment; SMB focus.
  • Newoldstamp – Outlook add-in; easy templates & central rollout.
  • Bybrand – Lightweight central manager; guides for M365/Exchange.

Decision guide

Here are some guidelines on how to decide which one you want to use.

  • Need it to work on every device (incl. mobile) without user training?
    Pick server-side (CodeTwo / Exclaimer / Templafy / Crossware / Rocketseed / Opensense).
  • Need users to see the signature while composing?
    Choose a client add-in or a combo solution (CodeTwo add-in, Letsignit add-in, Symprex client mode, Xink, WiseStamp, Newoldstamp).
  • On-prem Exchange only?
    Start with CodeTwo On-prem (or Crossware/Rocketseed for Exchange).
  • Just legal footers and you’re cost-sensitive?
    Use Microsoft mail flow rules; accept formatting/placement limits. Microsoft Learn

Implementation checklist (cloud or on-prem)

  1. Pick your mode: server-side, client-side add-in, or combo.
  2. Directory data: map Entra ID/AD attributes (title, dept, phone). Most solutions merge these automatically.
  3. Connectors & rules (server-side): configure Exchange Online connectors/transport rules per vendor docs (e.g., Rocketseed shows a typical connector pattern).
  4. Add-in deployment (client-side): use Centralized Deployment from M365 admin for organization-wide rollout (e.g., Letsignit/WiseStamp).
  5. Sent Items & testing: verify signatures appear correctly in Sent Items and on mobile; many vendors support “sent items update.”
  6. Edge cases: shared mailboxes, aliases, language variants, internal vs external rules. (Most vendors support groups/conditions.)
  7. Governance: limit user edits; empower Marketing for banners/campaigns with approval flow.

Native how-tos & references

  • Create organization-wide signatures/disclaimers in Microsoft 365 Admin / Exchange Admin. Microsoft Learn
  • On-prem Exchange signature by transport rules. Microsoft Learn
  • Outlook Roaming options (incl. signatures)—for per-user roaming, not central control. Microsoft Support

Bottom line

Maybe even shorter than the above guidelines:

  • If you want set-and-forget, works everywhere, choose a server-side platform (CodeTwo, Exclaimer, Templafy, Crossware, Rocketseed, Opensense).
  • If you want compose-time preview and simple rollout, choose an add-in-led tool (Letsignit, Symprex, Xink, WiseStamp, Newoldstamp)—or a combo from the leaders.
  • For Exchange on-prem, use CodeTwo On-prem (or Crossware/Rocketseed) when transport rules are too limited.

While we at Actor can not recommend any of those, hopefully is a complete guide for you on how to choose the best solution provider to manage Outlook Email Signatures in a proper way.

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